TIKTOKERS WITH VIRAL DESIGNER DUPES

TIKTOKERS WITH VIRAL DESIGNER DUPES

25 Influencers Making Designer-Inspired Finds Go Viral in 2025

Designer dupes are no longer a quiet internet secret—they’ve become a full-blown TikTok phenomenon. Scroll for a few seconds and you’ll likely see someone revealing a budget-friendly handbag that gives major Bottega vibes or a perfume under $15 that smells shockingly close to Baccarat Rouge. The thrill isn’t about pretending something is luxury—it’s about outsmarting the system. Finding the same aesthetic without the painful price tag feels like winning a modern-day fashion scavenger hunt, complete with links, comments, and discount codes.

Some creators stumble into dupe virality simply because their taste level is elite. Others have intentionally built platforms around translating luxury fashion into everyday, affordable alternatives. Either way, the conversation keeps growing. Is it clever shopping? Is it ethically messy? The answer changes depending on who you ask—and what side of TikTok they’re on that day. 2025 has most TIKTOKERS WITH VIRAL DESIGNER DUPES.

25 TikTok Creators Known for Viral Designer Dupes (Quick Overview)

#CreatorFollowersNiche
1Tamely Zukowski17.2MFashion / Trend Forecasting
2Mikayla Nogueira14.6MBeauty / Product Reviews
3Wisdom Kaye13.3MFashion / Styling
4Alix Earle7.4MFashion / GRWM
5Hyram Yarbro5.8MSkincare / Beauty
6Sphokuhle N4.9MFashion / Styling
7Vivian Tu3.6MFinance / Fashion
8Delaney Rowe3.1MComedy / Fashion Satire
9Cassey Ho3MFitness / Fashion
10Aliyah’s Interlude2.9MFashion / Maximalism
11Sara Camposarcone2MThrift / Maximalist Fashion
12Juliana2MTech / Fashion Dupes
13Diana Eneje1.5MFashion / Styling
14Eliza1MFashion / Comparisons
15Sabrina Brier818KComedy / Lifestyle
16Angelica Hicks694KFashion / Parody
17Abbie Chatfield587KFashion / Indie Brands
18Carla Rockmore540KStyling / High-Low Fashion
19Chloe Van Berkel500KFashion / Amazon & Shein
20Adam West400KMen’s Fashion
21Erika Dwyer300KBeauty / Dupes
22Izzie & Kylan200KFashion / Debate
23Cedaz120KStreetwear / Reps
24Kaitlin Stanley30KFashion / Dupe Finds
25Cait Erskine50KIndie Design

Tamely Zukowski

@tammyhembrow

Best trip ever 🥹 !! @Cetaphil ANZ Ad

♬ original sound – Tammy Hembrow

Tamely Zukowski is a fashion trend predictor whose influence ripples far beyond her own content. With over 17 million followers, she regularly highlights emerging designers—many of whom are quickly echoed by mass-market brands. While she doesn’t actively promote dupes, her styling choices often spark waves of lookalike products. Her ability to forecast what’s coming next makes her an accidental catalyst for viral alternatives. If Tamely wears it today, budget versions usually appear tomorrow.

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Mikayla Nogueira

@mikaylanogueira

Just my thoughts this evening lol

♬ original sound – Mikayla Nogueira

Mikayla Nogueira dominates the beauty space by putting products to the test—luxury and drugstore alike. Her honest comparisons frequently spotlight affordable options that rival high-end formulas. When she declares a budget mascara better than a prestige one, it instantly sells out. She’s helped reshape beauty culture by proving that price doesn’t always equal performance.

Wisdom Kaye

Known as one of TikTok’s best-dressed creators, Wisdom Kaye brings runway energy to everyday fashion. Though he doesn’t label items as dupes, his audience rushes to recreate his high-fashion outfits using affordable pieces. His influence has inspired a generation of stylists who thrift, DIY, and remix luxury looks on a budget.

Alix Earle

@alixearle

#sponsored of course I overpacked but still have nothing to wear … good thing I can try on some options with Google! I’m seriously obsessed. #googleshoppingpartner

♬ original sound – Alix Earle

Alix Earle’s GRWM videos made her a household name. Her style effortlessly blends luxury with accessible fashion, often pointing followers toward affordable items that give designer vibes. From Skims-inspired basics to Dior-coded silhouettes, her recommendations consistently go viral. Her wardrobe proves that polished style doesn’t need to be precious—or expensive.

Hyram Yarbro

Hyram Yarbro rose to fame by questioning overpriced skincare. His breakdowns comparing prestige brands with affordable alternatives transformed how Gen Z shops for beauty. Rather than shaming budget products, he champions them. His dupe discoveries have become trusted skincare staples for millions.

Sphokuhle N

@sphokuhle.n

I’m taking this as a birthday gift from God😭🥹❤️ @Disney UK #freakyfridayza

♬ original sound – Sphokuhle.n

Sphokuhle N delivers expressive, fashion-forward looks that balance designer inspiration with everyday wearability. Her followers frequently recreate her outfits using thrifted finds and affordable brands. She makes bold fashion feel attainable—and never gatekeeps the process.

Vivian Tu

Vivian Tu combines money education with fashion transparency. She regularly breaks down luxury pricing and points followers toward budget-friendly alternatives. Her viral Bottega-inspired bag find proved that financial literacy and fashion can coexist. Her philosophy is simple: looking expensive doesn’t require spending excessively.

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Delaney Rowe

@delaneysayshello

I want to live in this movie. And at the Nordstrom anniversary sale. @Nordstrom #nordstrompartner https://liketk.it/5jZih

♬ original sound – Delaney Rowe

Delaney Rowe approaches fashion through humor. Her exaggerated influencer characters parody luxury culture while unintentionally inspiring dupe hunters. Fans love recreating her satirical looks using affordable pieces. Her sketches blur the line between comedy and trendsetting.

Cassey Ho

Cassey Ho’s PopFlex designs became so popular that they were widely copied. She openly addresses the issue, sparking conversations about originality and ethics. While she doesn’t promote dupes, her work shows how influential great design can be—even when imitated.

Aliyah’s Interlude

Aliyah’s Interlude embodies maximalist creativity. Her outfits echo editorial fashion moments, often recreated by fans using thrifted or handmade pieces. She champions intentional styling over labels, proving fashion is an art form—not a price tag.

Sara Camposarcone

Sara Camposarcone turns thrifted clothing into couture-level storytelling. Her outfits channel luxury fashion houses through bold layering and DIY details. She shows that imagination—not money—is the true foundation of great style.

Juliana

Juliana became known for uncovering designer-inspired finds through reverse image searches. Her recommendations are practical, tested, and refreshingly honest. She’s the go-to source for shoppers who want the luxury look without buyer’s remorse.

Diana Eneje

Diana Eneje’s style feels editorial, even when sourced from affordable brands. She blends glam and streetwear effortlessly, inspiring followers to elevate budget-friendly pieces into statement looks.

Eliza

Eliza specializes in side-by-side fashion comparisons, breaking down runway trends into accessible alternatives. Her content feels like a fashion editor’s cheat sheet—high taste, low barrier to entry.

Sabrina Brier

Sabrina Brier uses satire to critique aspirational culture. Her exaggerated characters often wear off-brand pieces that still feel luxurious. It’s comedy layered with accidental styling lessons.

Angelica Hicks

Angelica Hicks recreates iconic fashion looks using unconventional materials. Her work is humorous, artistic, and surprisingly insightful. She strips luxury down to its essence—and proves fashion doesn’t need expensive materials to make a statement.

Abbie Chatfield

Abbie Chatfield supports independent designers and sparks conversations about originality. While she doesn’t promote dupes, her style is often reinterpreted by followers using affordable alternatives.

Carla Rockmore

Carla Rockmore blends high-end fashion with accessible brands effortlessly. Her styling tips often focus on achieving the same look for less. She’s a master of high-low fashion—and TikTok noticed.

Chloe Van Berkel

Chloe Van Berkel built her platform by uncovering near-identical alternatives to designer items. Her comparisons make luxury aesthetics feel achievable, turning dupe-hunting into a sport.

Adam West

Adam West translates luxury menswear into wearable, affordable outfits. His content helps men understand how to achieve high-fashion silhouettes without overspending.

Erika Dwyer

Erika Dwyer tests beauty dupes with no filter. Her honest reviews make her a trusted voice in the dupe community. If she approves it, followers believe it.

Izzie & Kylan

Izzie & Kylan became viral during debates about authenticity and fashion privilege. They leaned into the conversation, redefining confidence as owning your style—regardless of labels.

Cedaz

Cedaz sparked controversy by showcasing replica fashion. Love it or hate it, his content forced TikTok to confront uncomfortable questions about value, access, and image.

Kaitlin Stanley

Kaitlin Stanley built a niche as a dedicated dupe finder. Her curated comparisons help followers shop smarter without sacrificing style.

Cait Erskine

Cait Erskine is an indie designer whose work was widely copied. She now uses her platform to educate audiences on originality and ethical fashion—ironically becoming a symbol within the dupe conversation.

Conclusion

Designer dupes have evolved from quiet alternatives into cultural statements. Today, it’s almost cooler to brag about what you didn’t spend. Fashion isn’t about imitation—it’s about interpretation. These creators prove that personal style matters more than brand names, and confidence carries the real value.

Dupes exist in a gray space, but that’s where fashion often thrives. It’s playful, rebellious, and constantly redefining itself. In the end, style isn’t about authenticity tags—it’s about how you show up wearing it.

Disclaimer:
This article is intended for editorial and informational purposes only. All social media content referenced belongs to its original creators and is displayed in accordance with platform guidelines. No ownership or endorsement is implied. Influencers wishing to update or remove references may contact us directly.

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